Publications:
State Government Relations
What Clients Wish Their Lobbyists Knew And What Lobbyists
Wish Their Clients Knew
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Thousands of state and local lobbyists are hard at
work for companies, trade associations, issue coalitions,
nonprofits and governments. Stateside Associates has
worked with clients and their lobbyists in all fifty
states, so naturally, we have our own perspective and
biases about what makes a great lobbyist and a great
client-lobbyist relationship.
To gain a broader perspective, we asked Stateside clients
to tell us the top things they wished lobbyists knew
or did or did not do.
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While we often talk about "managing" state
lobbyists, the truth is, a successful relationship with
a state or local lobbyist is a collaboration. Let's
face it, working with state and local governments is
not like fixing a leaky faucet. Good lobbying requires
perspective, relationships, experience, street smarts,
judgement and supreme patience.
So, in that spirit, we asked lobbyists who participate
in Stateside Associates' LobbyUSA Network to tell us
the top things they wished their clients knew or did
or did not do.
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Here is what we learned:
| What Our Clients Told Us |
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"I wish my lobbyist would remember that sometimes senior
management asks questions that may not make sense to him or
her, but we need to respond."
Sarah Fiedler Thorn
Pioneer Hi Bred
"I am grateful when lobbyists tell me what's not possible,
what they can't achieve (without having to drag it out of
them) as well as what they can."
Greg Merrill
Chlorine Chemistry Council
"I wish lobbyists knew that 'what you know' is as important
as 'who you know.'"
Sano Blocker
EDS Corporation
"Don't worry that you are bothering me if you simply
have a question as to the potential impact of a proposal.
It's better to spot something early than have to kill it later."
Gerard Lavery Lederer, Esq., CAE
Building Owners and Managers Association
"I wish lobbyists would understand that I really need
them to be my surrogates in making the rounds and advancing
my legislative interests, not in dispensing a lot of 'strategic'
advice that I'm already smart enough to know on my own."
David Sloane
Wine and Spirits Wholesalers of America, Inc.
"The best lobbyists are not afraid to dive in -- be
a leader, a player, an advocate. The best lobbyists are not
afraid to get involved and use their instincts and experience.
They don't wait to be told what to do next."
Jim Blundell
Western Wireless
| What Lobbyists Told Us |
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"Friends may come and go, but enemies accumulate."
Mandell Matheson
Matheson and Associates, Inc.
Oklahoma
"The need to build a good public policy argument to
support legislation is often lost on clients. Most elected
officials view themselves as good public servants and will
respond with requests that are presented in that context."
Scott Weiser
Capitol Strategies Group, Inc.
Iowa
"Clients should articulate their real timetable and
not give 'artificial deadlines', that drives government officials
crazy when they expedite matters and find out there was no
need."
Richard S. Mroz
Stradley, Ronen, Stevens & Young, LLP
New Jersey
"I wish that clients understood that lobbyists are just
a tool - albeit an important one - but we're not miracle workers.
Clients have to 'play' (work the phones, write letters, show
up at hearings, testify as needed) and pay (fundraisers, contributions)
if they really want to accomplish anything."
Champe C. McCulloch
McCulloch & Associates
Maryland
"Clients should know to look for very busy consultants.
It may be a little harder to reach them instantaneously, but
they are busy for a reason. Some consultants have lots of
time on their hands - for good reason."
Anonymous
"If you can marry the private interest with the public
interest, you can solve most problems in government."
Barry Brokaw
Sacramento Advocates
California
"I want clients to know that it is equally important
to hire a lobbyist with a proven track record, as it is to
hire a lobbyist who shares the same or similar political beliefs.
The hired gun is but 'half-a-loaf' in terms of loyalty and
advocacy."
Carolyn T. Burridge
CTB Government Relations, LLC
Maryland
"I want my clients to know that, like them, I have two
hands and two legs, and that many days it takes all my reserve
to serve them with those God-given appendages. Having said
that, however, I am always willing to go more that the distance
since I truly love what I do and the people I am privileged
to represent!"
Debra Hart
Hart Public Policy
Maine
"A good client is one who knows that lobbyists are the
people you hire to protect you from the people you elect."
Russell Westerberg
Westerberg & Associates
Idaho
"I want my clients to know how important it is to reach
out to legislators at times when you're not asking them for
anything. Inviting them to speak at a conference, to come
to your company, making contributions, offering to help them
(unsolicited), asking them to be at your table for some charitable
ball, etc. is worth its weight in gold when the Legislature
is in session and you do need something. Building relationships
is what it's all about."
D. Robert Enten
Gordon Feinblatt
Maryland
"One thing I would like to keep in our client's mind
is 'If you have only ten seconds to convince a public official
on your position, what would your argument be?'"
David McQuade
Murtha, Cullina, Richter and Pinney
Connecticut
"Most clients have a higher opinion of their friendship
with the Governor than does the Governor."
Brice Oakley
Avenson & Oakley Consulting
Iowa
Published 2001
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